Category: Digital Technologies

The CES (Consumer Electronic Show) is the biggest worldwide event for consumer products with more than 120k attendees every years. From Jan 09 to Jan 12, the show displays consumer innovations and new products. Originally highly influenced by automotive, the show has broaden its audience in the last years, with keynotes this session from Siemens,…
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It is well known that the majority of innovation ideas originate from the application of a technique from one business domain to another. However, I am always happily surprised when those relations came obvious while refining a product feature. As I was working recently on geo-mapping solutions, it was refreshing to observe that the core…
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I like to learn and I take pride spending a minimum of one hour every day, away from personal and business priorities, to increase my knowledge.Book, e-book, audio-book, online learling (like Udemy and LinkedIn Learnin), content feeds … we are fortunate to have the choice on the format and the content that works with our…
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Let’s face it, we do not like to share data. After a dozen of experience of agressive data marketting, insistant vendors or fishing phone calls, we are really reluctant to expose our data. And, from a security point of view, we are right to do it and the ability to preserve privacy and identity will…
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After the start Six months ago, you had a great idea. Something that your customers will love and that will bring them a lot of value. You then work on the product proposition, business case and its profit formula and launch its creation. The proposition was clear : initial investment, break event point and revenue…
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I received today a video from a friend about the new mariokart home circuit trailer, and, as I was studying the AR/VR market for an MBA training course, it resonated to me. I was writing on the point that, during the CES 2020, the boundary between AR and VR was fainting with the emergence of…
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Independent of the goal of your digital service, in the travel aviation industry,  here is a set of 10 simple questions that needs to be answered as part of its definition What is the data connection with the rest of the travel eco-system ? What is the main orientation ? Who is the driver of…
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To implement hyper-personalization and seamless travel inside an aircraft, specific aspects need to be taken into account : Identify the traveler Know the traveler Adapt the aircraft Update the knowledge Crew and passenger are traveler, but the environment to consider are different so the following talk will separate the two use cases (see Part 1…
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To implement hyper-personalization and seamless travel inside an aircraft, specific aspects need to be taken into account :

Hyper-personalization is a an important trend of the market used for different business goals  (like friction-less experience featured in this post ) However, in industries like travel, even if an important part of the data processing can be managed machine to machine, the goal of the personalization is first of all to increase the quality of…
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